Epic Games, a US-based games developer backed by internet group Tencent, has acquired SuperAwesome, a UK-based developer of children’s online technology, for an undisclosed amount.
SuperAwesome secured $17m in funding from investors including software provider Microsoft’s corporate venturing unit, M12, In January this year.
Private equity firm Mayfair Equity Partners, venture capital firm Hoxton Ventures and investment and financial advisory group Ibis Capital also participated in the round together with undisclosed angel investors. The company has raised about $58m since it was founded in 2013.
SuperAwesome’s Kids Web Services (KWS) platform is a parental consent management toolkit used by more than 300 top brands including Lego, NBC Universal and Hasbro, across thousands of apps, games and services.
Dylan Collins, co-founder and CEO of SuperAwesome, said: “The internet was never designed for kids so we started SuperAwesome to make it as easy as possible to enable safe, privacy-driven digital experiences for children everywhere. Partnering with Epic Games gives us the opportunity to deliver that promise on a scale which simply wouldn’t have been possible on our own.”
