China-based men’s skincare product vendor Make Essense has secured almost RMB150m ($23.2m) in a series B round featuring corporate investors Susquehanna International Group (SIG) and Hupu, 36Kr has reported.
Investment firm M31 Capital and venture capital firm 5Y Capital co-led the round, which included Redpoint China Ventures. Technology and quantitative trading firm SIG, sports commentary portal Hupu and Redpoint China Ventures are existing investors in the startup.
Founded in 2019, Make Essense sells men’s personal care items including facial care and hair care products as well as body spray and make-up sets.
The deal represents fifth funding round for Make Essense, which launched its brand in early 2020. It had received an undisclosed amount of funding from Yisan Capital, before adding pre-series A financing from Redpoint Ventures.
SIG led a series A round for the company at an undisclosed date, investing with Redpoint China Ventures, before Hupu provided an undisclosed amount of series A-plus funding.
