Casino operator Caesars Entertainment invested an amount indicated by a regulatory filing to be $30m in US-based daily fantasy sports operator SuperDraft last month.
SuperDraft runs a daily fantasy game spanning seven sports that eschews the traditional salary cap model in favour of a ‘multiplier’ option.
The company’s platform will be added to the range of mobile games offered by Caesars, which has secured a minority stake along with the option to fully acquire the company at a later date. SuperDraft had not revealed any earlier financing.
Caesars Entertainment’s chief executive, Tom Reeg, said: “The addition of daily fantasy sports fits seamlessly with our strategic vision for mobile and online sports.
“SuperDraft’s innovative multiplier game mode is unique in the marketplace, and we believe it offers a tremendous opportunity to strengthen our position in the sports gaming landscape.”
