LifeDojo, the US-based developer of a platform to encourage healthy behaviour in a corporate setting, completed a $5.1m series A round featuring diversified services provider Sodexo on Tuesday.
Sodexo, which invested through its Sodexo Ventures subsidiary, took part in the round alongside Launchpad Digital Health, GP Ventures, JD Investments and Telluride Venture Fund.
Founded in 2013, LifeDojo has created an online platform that helps company employees make positive, healthy changes to their lives. It will use the series A cash to “dramatically” expand its software platform, app and coaching tools.
LifeDojo secured Sodexo as an investor in conjunction with the sealing of a partnership with the firm’s Benefits and Rewards Services division and its employee engagement and recognition subsidiary Inspirus.
Mia Mends, CEO of Sodexo Benefits and Rewards Services USA and Inspirus, said: “We are excited to join forces with LifeDojo to bring an improved workplace well-being coaching technology platform to our family of enterprise employee engagement solutions.
“The LifeDojo platform and method are grounded in public health methods that get measurable population-level results, and now we will be bringing these valuable tools to millions of new people.”
LifeDojo had previously raised at least $1.7m across two rounds from investors including Launchpad Digital Health, according to securities filings.