AAA Northgate takes Visible Measures

Northgate takes Visible Measures

US-based online audience tracking service Visible Measures has raised $7.7m in its latest round from six investors.

According to its regulatory filing, Visible has not set a planned total for the round having previously raised $29m.

Venture capital firm Northgate Capital, which is majority funded by India-based industrial conglomerate Religare Enterprises, led Visible’s $10m series C round in March 2009, which included peers General Catalyst and Mohr Davidow Ventures.

News provider BostInnovation that first spotted the regulatory filing said, according to the people listed in the filing, previous investors General Catalyst and Mohr Davidow Ventures as well as angel investor Kurt Abrahamson were part of the latest round.

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