UK-based education and media company Pearson has co-led a $33m funding round by Knewton, a US-based education technology company, today.
Pearson was joined in the round by co-lead venture firm Founders Fund, as well as venture firms Accel Partners, Bessemer Venture Partners, and FirstMark Capital.
The company has raised $54m across four rounds. In April 2010 the company raised $12.5m, from some of the present backers and venture firm First Round Capital. In July 2009, the company’s series B raised $6m, while the company’s series A raised $2.5m. Other angel investors have backed the company, including Reid Hoffman, the executive chairman of LinkedIn.
Jose Ferreira, a former executive at Kaplan, founded Knewton in 2008. Knewton provides schools and universities with educational technology including its Adaptive Learning Platform, which is designed to respond to individual student needs.