Vietnam-based digital entertainment firm Pops Worldwide has obtained $30m in a funding round co-led by Mirae Asset-Naver Asia Growth Fund, the vehicle formed by internet company Naver and investment firm Mirae Asset Daewoo, DealStreetAsia reported on Wednesday.
Private equity firm Eastbridge Partners co-led the funding round.
Founded in 2008, Pops Worldwide produces original content for a range of online platforms, such as YouTube, Facebook, Spotify, Amazon and Apple Music. The company also maintains a catalogue of third-party local and international content.
The company has also launched its own dedicated app, Pops App, for users to stream original shows and films as well as other content such as events and music videos. The funding will go towards scaling Pops App across the region and into new markets.
Pops Worldwide previously collected an undisclosed amount of funding from Turner Asia Pacific, the regional subsidiary of media group Turner Broadcasting System (TBS) in 2017. TBS has since been acquired by mass media conglomerate WarnerMedia.
In 2009, Pops Worldwide secured $1.8m in series A funding from unspecified investors, according to a regulatory filing.
