Amiro, a China-based beauty technology provider backed by consumer electronics manufacturer Xiaomi, has secured RMB100m ($15.2m) in a series B round led by venture capital firm Fortune Capital, DealStreetAsia reported yesterday.
The deal was rounded off by venture capital firm Shunwei Capital, cross-border VC firm Celtic House Asia Partners, investment firm Highlight Capital and an entity dubbed Onew Capital.
Founded in 2015, Amiro produces electronic beauty products such as LED-lit makeup mirrors, electronic hair removers and deep cleansing products. It reportedly pulled in more than $8m of revenue during Single’s Day – the Chinese holiday that celebrates unwed citizens – on November 11.
The company had secured “millions” of US dollars from Xiaomi and Shunwei Capital in a 2017 pre-series A round, according to DealStreetAsia. It has also been backed by ZhenFund, Crystal Stream, Qinghai Fund and Taihuoniao.
Image courtesy of Amiro.