UK-based fashion network operator Anatwine closed a $12m funding round on Wednesday that included e-commerce company and existing shareholder Zalando.
Founded in 2013, Anatwine runs an online network that connects and integrates fashion and apparel brands with global fashion e-commerce platforms, allowing the latter to expand their product lines with clothing from new suppliers.
The company claims it has increased its annual like-for-like revenue by over 400% and is increasing its monthly sales by more than 40%. It has not disclosed details of its earlier funding.
David Schneider, co-founder and co-CEO of Zalando, said: “We have been working closely with Anatwine for several years already. The increase in our shareholding highlights once again our trust and belief in the strength of the Anatwine team and its technical capabilities.
“Our joint vision is to enable the digital business strategy of brand partners, to connect all the stock available and to create a relevant experience for customers. The deepening of our strategic partnership will see both our companies accelerate their individual growth strategies.”