AAA Mark Muth

Strategy versus financial returns debate an illusion

There is much talk about the conflict between strategic and financial objectives in corporate venturing. These apparently opposing objectives are portrayed as an unavoidable feature, resulting in an insoluble problem that can at best be managed but never fully overcome. At its worst, the venturing unit can develop an acute form of corporate schizophrenia and… Continue reading Strategy versus financial returns debate an illusion

Strategy versus financial returns debate an illusion

There is much talk about the conflict between strategic and financial objectives in corporate venturing. These apparently opposing objectives are portrayed as an unavoidable feature, resulting in an insoluble problem that can at best be managed but never fully overcome. At its worst, the venturing unit can develop an acute form of corporate schizophrenia and… Continue reading Strategy versus financial returns debate an illusion