AAA Blue Apron cooks up $135m

Blue Apron cooks up $135m

Blue Apron, a US-based recipe and fresh ingredients delivery service, has secured $135m for a series D round led by diversified financial services provider Fidelity Management and Research Company.

A range of existing investors have also participated in the round, though the company has not revealed which backers.

Founded in 2012, Blue Apron operates a subscription box service that delivers recipes and the exact amount of fresh ingredients needed for the meal in a refrigerated box. The cost of a meal per person ranges from $8.74 to $10.

The company will use the series D funding to grow its network of farmers, suppliers, and fulfilment capabilities. Blue Apron trebled its delivery volume over the past six months, and currently delviers more than three million meals per month in the US.

The round will also support the development of the company’s own fulfilment software and automation tools.

Blue Apron previously obtained a total of $58.9m from Stripes Group, Bessemer Venture Partners, First Round Capital and a range of angel investors.

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