Dely, the Japan-based owner of recipe discovery platform Kurashiru, has received ¥3bn ($27.2m) in funding in a round that included corporates Yahoo Japan and Gumi, The Bridge reported yesterday.
Internet company Yahoo Japan and mobile game producer Gumi invested through their respective corporate venturing units, YJ Capital and Gumi Ventures. They were joined by Das Capital and private investors who included Yusuke Sato.
Founded in 2014 as an online food ordering platform, Dely pivoted to a video-based recipe model in early 2016 and was releasing about 500 videos per month by May.
YJ Capital, Gumi Ventures, Yusuke Sato and United supplied $4.5m in funding for Dely in November 2016, after the company had received undisclosed amounts from e-commerce holding company Beenos, East Ventures, Anri and Party Factory in 2014.