Etsy, a US-based e-commerce company specialising in homemade and vintage goods previously backed by media company Hubert Burda, has revealed it will price shares at $14 to $16, TechCrunch reported yesterday.
The pricing means the initial public offering could raise up to $300m. It values the company at $1.6bn to $1.8bn.
Launched in 2005, Etsy enables users to buy and sell clothes and homemade goods from home producers. The platform has attracted more than $91m in funding. Hubert Burda supported a $27m series D round in 2008 as well as a $20m series E and a $40m round in 2012. The media company is however not a major shareholder.
Notable shareholders are Accel Partners (27%), Union Square Ventures (15.2%), Index Ventures (12.8%) and Tiger Global Management (7.3%).
Etsy is set to begin its roadshow today.