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Spain-based pool manufacturer Fluidra has launched a $21.7m corporate venture capital unit.
The new fund, Fluidra Ventures, will invest in technology-based startups offering solutions to revolutionise the pool and wellness sector in the US and Europe. It will target initiatives enhancing efficiency, connectivity, sustainability and safety in the swimming pool sector by leveraging computer vision and robotics.
The CVC has invested in an Israel-based computer vision drowning detection system and plans to invest in engineering and science companies that deal with advanced materials in swimming pool manufacturing and maintenance.
“This initiative joins several others that we have at Fluidra to promote innovation in our industry. This is why here at Fluidra Ventures we’re excited about the transformative potential that this venture will have for the pool and wellness industry, driving forward innovation, sustainability and technological advancement,” said Eloi Planes, executive chairman at Fluidra, in a press statement.