IfOnly, a US-based consumer e-commerce company which sells celebrity-endorsed or personalised experiences and objects, is reported by AllThings D to have raised $12m in series A funding from investors including corporate investors American Express Ventures and Advance Publications, together with venture capital firms New Enterprise Associates, Khosla Ventures and Founders Fund, boutique investment bank Allen & Co, as well as several angel investors from the seed funding round along with new angel investor Marissa Mayer, Yahoo chief executive officer.
IfOnly launched in August 2013 with $3m seed funding.