US-based real-time analytics platform Incorta closed a $10m series A round yesterday led by GV, the early-stage investment subsidiary of diversified conglomerate Alphabet.
Incorporated in 2013, Incorta enables enterprise users to gain real-time business insights into complex records through a platform that maps data at massive scale. The capital will go towards sales and marketing activities and accelerated product development.
Karim Faris, general partner at GV, and private investor Ron Wohl, will join Incorta’s board of directors.
Incorta previously received approximately $2.6m in equity and debt financing, according to securities filings.
Karim Faris said: “Legacy analytics tools often fail to keep up with the pace of data complexity, which is a huge problem within the enterprise.
“Incorta makes it easy for companies to interact with large, complex datasets across all operational systems, and to visualise results in a way that helps them manage their business. The team has deep experience in this area, with a track record of helping the world’s largest businesses.”