US-based crowdfunding platform Indiegogo, previously backed by corporate venturing unit IDG Ventures, has raised an undisclosed amount of additional funding from individual investors.
The new Investors include Virgin Group founder Richard Branson, Max Levchin, a co-founder of PayPal and currently the chief executive of finance data company Affirm, and Megan Smith, vice-president at research facility Google X.
IDG Ventures, the venture capital firm affiliated to its limited partner, media company IDG, invested in Indiegogo’s $15m series A round in June 2012. Indiegogo also raised $40m in its series B round in January 2014, as well as $1.5m in seed funding in September 2011.
To date Indiegogo has hosted more than 200,000 fundraising campaigns. The funds will be used to expand globally and to enhance the user experience on the platform.
Slava Rubin, chief executive of Indiegogo, said: “We launched Indiegogo so everyone in the world would have the ability to fund their dreams. Six years later we are very grateful to attract these incredible operators as investors and advisors to help accelerate our vision.”