E-commerce group Alibaba has provided hundreds of millions of yuan (RMB100m = $14.5m) in series D funding for Okki, a China-based provider of customer relationship management (CRM) software, DealStreetAsia reported yesterday.
Founded in 2013 as Xiaoman, Okki has developed a CRM platform that utilises cloud computing, big data and artificial intelligence technology to help Chinese companies attract and engage with international customers.
The funding will go to research and development activities, and Alibaba plans to use the company’s software to help promote overseas sales on its core online platform.
Okki raised $10m in its last round, a January 2018 series C led by China Growth Capital that also featured fellow venture capital firm Qiming Venture Partners.
The company’s earlier backers include ZhenFund, Fortune Capital, 01VC and Wu Xiaoguang, former CEO of internet group Tencent, according to DealStreetAsia.
