Prowly, a Poland-based public relations communications technology provider backed by marketing agency Bluerank, has been acquired by supplier SEMrush for an undisclosed amount.
Bluerank along with Internet Ventures FIZ, managed by Private Equity Managers Group, invested $1.1m in Prowly in early 2017.
Joanna Drabent, CEO & co-founder at Prowly, said: “We have known SEMrush for a long time, and we are their client ourselves. We met the team responsible for business development a year ago and we immediately believed in a product synergy between us.”