US-based marketing automation platform operator Autopilot completed a $7m series C round backed by Salesforce Ventures, the corporate venturing arm of cloud computing company Salesforce.com, yesterday.
The round also featured Stage One Capital, Blackbird Ventures, Garnett Ventures, Rembrandt Venture Partners, Southern Cross Venture Partners and Tim Draper, the co-founder of venture capital firm Draper Fisher Jurvetson.
Founded in 2012, Autopilot’s cloud-based software connects businesses’ marketing systems and automates the marketing process. Salesforce, which made its first investment in Autopilot in the round, is also one of the company’s customers.
The round brought Autopilot’s overall funding to $20.5m, and follows a $10m series B round in May 2014 led by Rembrandt Venture Partners that also included Southern Cross, Blackbird, Tim Draper, and Terry & Katrina Garnett.