US-based sales engagement platform SalesLoft raised $50m in a series C round yesterday that featured professional networking site LinkedIn and was led by Insight Venture Partners.
Emergence Capital also participated in the round, which brought SalesLoft’s total to $76m.
SalesLoft has developed a platform for companies to manage the sales process. The platform enables sales teams to identify leads, helps staff understand when and how to contact potential customers and generates suggested text.
The company is preparing the launch of artificial intelligence technology, that will provide dynamic and real-time suggestions. The funding will support the recruitment of more than 200 staff across its US and Europe locations.
The platform has already been opened to outside developers, leading to an app marketplace that currently counts more than 30 integrations, including with LinkedIn’s Sales Navigator product.
SalesLoft previously raised $15m in a series B round in January 2017 led by Atlanta Ventures, with participation from Emergence Capital and Spinnaker Investments.
Emergence led a $10.2m series A round in 2015, investing alongside Storm Ventures and Spinnaker Investments. SalesLoft had secured $800,000 in seed funding in 2014, according to a regulatory filing.
Doug Camplejohn, vice-president of product, sales solutions at LinkedIn, said: “SalesLoft is one of the most innovative companies in the sales engagement category and a leading provider on the Sales Navigator Application Platform.
“SalesLoft has integrated Sales Navigator into their application in a way that provides great user value while protecting LinkedIn member data. We look forward to working with SalesLoft to create even more value for our joint customers in the future.”