AAA SocialTools gets picked up as Wayra exits

SocialTools gets picked up as Wayra exits

Wayra, the accelerator subsidiary of telecommunications company Telefónica, has exited Argentina-based social media management platform developer SocialTools through an acquisition by an unnamed US-based investment fund, La Voz has reported.

Founded in 2012, SocialTools has built a software platform that enables businesses to manage their marketing on social media.

Wayra had taken a 10% stake in the company before venture capital firm 500 Startups invested more money. It was bought for an undisclosed sum.

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