US health insurance plans Premera Blue Cross, BlueCross BlueShield Venture Partners, managed by Sandbox Industries, and Blue Cross and Blue Shield of Nebraska have helped EveryMove, a health rewards-based marketing and incentives company, has raised $2.6m.
The companies were joined in the series A round by angel investors such as Founders Co-op, Summit Capital, Jonathan Sposato, Geoff Entress, Matt Shobe, William Lohse, Andy Liu, Ken Kuntz and Josh Hug.
Anna Haghgooie, managing director of Sandbox Industries, the fund manager of BCBS Venture Partners. "We are thrilled to be working with the EveryMove team to build a market-leading incentives and rewards platform for consumers who are making healthy decisions. They have the capabilities and strategic alignment to achieve this vision and in turn help health plans create new and exciting products for the future generation of healthcare consumers," said