US-based, vertically-integrated beauty product brand Glossier has raised $8.4m on Monday in a series A round that included talent agency William Morris Endeavor (WME).
The round was led by venture capital firm Thrive Capital and also included 14W, Toms Capital, Manzanita Capital, David Tisch of early-stage fund Box Group, and angel investors Jay Brown and Andy Dunn.
Forerunner Ventures and Lerer Hippeau Ventures returned as investors, having previously invested in Glossier’s $2m seed round in September 2014. Glossier, which makes and sells beauty products on its website, will use the funding to expand its staff and scale production.
Emily Weiss, founder and chief executive of Glossier, said: “This investment, led by technology and e-commerce experts, enhances Glossier’s ability to offer people a deeply meaningful, immersive brand experience, meeting them online and on their terms.”
– Photo of Emily Weiss courtesy of Glossier