Zinc, the US-based occupational communication platform backed by industrial conglomerate General Electric and media group Hearst, was acquired by service sector software publisher ServiceMax for an undisclosed sum yesterday.
Zinc runs an occupational communication platform that helps distribute information across enterprises that utilise deskless workers for purposes such as field services, construction, hospitality and healthcare.
The software exploits technologies including secure broadcasting, video messaging, push-to-talk functionality, analytics and location sharing to facilitate communication across multiple modes within the client’s organisation.
ServiceMax believes the acquisition will augment its own services execution management products having already commenced integration with Zinc in April 2018.
Zinc had previously received $11m in a 2017 round led by GE’s corporate venturing unit, GE Ventures, and backed by Hearst Ventures, the corporate venture vehicle of Hearst.
VC firms Emergence Capital and CRV also took part in the round, after co-leading an earlier $5m close for Zinc the year before.
Scott Berg, chief executive of ServiceMax, said: “No service execution strategy is complete without real-time communication.
“Zinc’s purpose-built offering for service teams and success in adjacent markets, coupled with ServiceMax’s market-leading field service management and asset service management, will allow us to meet the needs of service workers who keep the world running every day.”