India-based financial services marketplace BankBazaar has raised $30m in series D funding from consumer credit rating agency Experian, the Hindu Business Line reported today.
Founded in 2008, BankBazaar operates an online comparison platform for consumer loan, credit card and insurance products. Users can apply for financial and insurance products from more than 75 providers through the platform.
BankBazaar and Experian have partnered to offer users a free credit score tracker service that also includes educational material to help consumers improve their credit score. The funding will be used to strengthen BankBazaar’s market position in India.
The company has now raised $110m in funding to date. E-commerce firm Amazon led a $60m series C round in 2015 with participation from Fidelity Growth Partners, a subsidiary of financial services firm Fidelity, Mousse Partners, Sequoia Capital and Walden International.
In 2014, BankBazaar secured $13m in series B funding from Walden and Sequoia, after Walden had already provided $6m in series A capital in 2011.