US-based event management software producer Bizzabo has raised $27m in funding from investors including industrial and appliance technology provider Siemens’ Next47 unit.
Viola Growth Partners also took part in the round, as did fellow growth equity firm Pilot Growth Equity according to TechCrunch, which described the financing as a series D round.
Founded in 2011, Bizzabo has developed a software platform that helps enterprises create and manage professional events. Users can measure the success of events using data collected through the platform, launch personalised promotion campaigns and tailor the event agenda to attendees.
Next47 partner Mattthew Cowan will join Bizzabo’s board of directors in connection with the round, as will Rafi Carmeli and Earn Westman, both of whom are partners at Viola Growth. The funding will support strategic hires for offices in the US and Tel Aviv, Israel.
The company had previously raised $15m in a December 2017 series B round that was led by Pilot Growth Equity and backed by Maor Investments.
Angel investors Zvi Limon, Avigdor Willenz and Danny Tocatly had co-led a $6.5m series A round for Bizzabo eight months earlier, investing alongside LionBird, Kaedan Capital and additional angels. The company had already received a total of $4m from seed rounds in 2012 and 2014.