Booksy, a US-based beauty services marketplace backed by media company Müller Medien, secured $70m on Wednesday in a series C round led by investment firm Cat Rock Capital.
The round included Sprints Capital, OpenOcean, Piton Capital, VNV Global, Enern and Manta Ray Ventures as well as private investors Kai Hansen and Zach Coelius.
Founded in 2014, Booksy provides an online platform where users can book appointments at beauty salons and wellness services providers. Users can schedule and pay for appointments through the platform, which can also be used by beauty salons and other service providers to sell products.
The company plans to use the series C funding to support its expansion in North America.
Müller Medien participated in an $800,000 round for Booksy in 2015 alongside Piton Capital and Inovo Venture Partners, before it closed a $4.2m series A round in 2017 led by OpenOcean and backed by Investible, Nomad Fund and individual investors Kai Hansen, Rafal Plutecki and Apostolos Apostolakis.
Piton Capital led a $13.2m series B round for the company the following year that included OpenOcean, Zach Coelius and Sebastian Kulczyk.
Booksy then collected $28.5m in a September 2019 series B round co-led by Piton Capital, Enern, Industry Ventures, XG Ventures and undisclosed others. Zach Coelius and Kai Hansen also invested in that round, and the company’s earlier backers include RTA Ventures and Daftcode.