Mass media group Comcast NBCUniversal has launched a US-based startup assistance initiative called LIFT Labs for Entrepreneurs.
LIFT, an acronym for Leveraging Innovation For Tomorrow, will encompass a startup accelerator, entrepreneurs’ resource centre and a series of advice programs intended to help media, entertainment and connectivity technology startups bring their products to market.
The accelerator will be run by Techstars out of the Comcast Technology Center, which is scheduled to open in Philadelphia in early 2018. A second branch of LIFT is set to begin in Atlanta later the same year, with an accelerator partner yet to be announced.