AAA Intel tucks into Crisp Media deal

Intel tucks into Crisp Media deal

Crisp Media, a US-based advertising service, has raised $6m from a consortium including existing investor Intel Capital, the corporate venturing unit of US-listed semiconductor company Intel.

Alongside Intel Capital in the round was venture capital firm Meritage Funds and Singapore state-backed fund EDB Investments (EDBI).

This will be used for the portfolio company’s Crisp Engage self-service advertising management and to set up an office in Singapore to cover Asia.

The round brings Crisp’s total investment to $17m after it raised $5m in 2008 from Meritage and Intel, according to news providers.

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