Germany-based online men’s fashion retailer Outfittery raised $20m yesterday in a series C round featuring Holtzbrinck Ventures, the venture capital firm backed by publisher Holtzbrinck.
The round also included growth equity firm Northzone, Highland Europe, which acts as the European branch of venture capital firm Highland Capital Partners, investment firm Mangrove Capital Partners and VC fund Kreativwirtschaft Berlin.
Founded in 2012, Outfittery provides a customised e-commerce service through which men can consult with experts to put together outfits they can then try and, should they decide to, buy. The cash will go towards international expansion.
Outfittery raised $17.9m in March 2014 from Holtzbrinck Ventures, Highland, Mangrove, Kreativwirtschaft Berlin, corporate-backed VC fund High-Tech Gruenderfonds (HTGF) and RI Digital Ventures.
Holtzbrinck, Mangrove, RI Digital, Kreativwirtschaft and HTGF previously committed $1.2m to the company in January 2013. The investment followed Holtzbrinck’s closure of a $331m fund last month.