AAA UPS delivers cash to SensorLogic

UPS delivers cash to SensorLogic

SensorLogic, a US-based software company for delivering information across machines backed by logistics company UPS for more than three years, has raised $5m in its series D round.

Brian Alton has joined SensorLogic as chief financial officer from holding the same job at RipCode, a transactional video transcoding company.

Venture capital firms Sevin Rosen Funds and Boston Millennia Partners led the D round, with corporate venturing backing from UPS Strategic Enterprise Fund, which was formed by UPS in 1997, and Covera Ventures, a VC firm renamed from Hunt Ventures after spinning out from oil group Hunt Consolidated in August last year.

Michael Campbell, executive president of SensorLogic, said: "Our service delivery platform makes us a disruptive force for carriers, enterprises and other partners."

SensorLogic closed its $9m series C round in May 2008. The $10m series A closed in September 2004, two years after launch, and $5m in its series B round came in June 2007, according to news provider VentureWire.

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