US-based online retailer Amazon.com has helped New Jersey-based automatic video creator Videolicious raise $1.4m in seed funding
The seed funding was backed by enture firms Venture51, Ludlow Ventures, Trestle Ventures, Quotidian Ventures, and angel investors Howard Lindzon, Joanne Wilson and vRent.com founder Scott Ingraham. The funding will drive the firm’s research and development to broaden the availability of its video content creation platform.
In a statement, Videolicious chief executive officer Matt Singer said, “We have seen firsthand from our work with Fortune 500 retailers that video drives sales.”
He added: “We created Videolicious to address the challenges of individuals and organizations that want to generate compelling video content to support their sales and communications needs. When professional-quality video production becomes something that anyone can do – as easy as writing an email – the use cases are far and wide.”
Videolicious have also simultaneously released an app, Videolicious 2.0, which allows users to develop, edit, and produce sales, marketing and communications video with no experience or additional tools. The app melds together media already stored on a user’s phone and allows them to add a voiceover and soundtrack, and then delivers a professional-grade video after mixing it down.
The app works on a freemium model, with users able to create up to one minute of video with basic features for free. Videolicious offer both a $5 and $10 monthly subscription, with users able to make up to 10 minutes with more features, and unlimited video with all features respectively.