AAA BBH moves into seed gaming investment

BBH moves into seed gaming investment

UK-based ad agency Bartle Bogle Hegarty is reportedly looking to give seed funding to social gaming developers, according to news provider TechCrunch.

The company has launched an Asia-based partnership called Chuck Studios between BBH and Perfetti Van Melle, which owns the Chupa Chups brand. Their first venture is a game called Chupa Chucker, in partnership with games studio Atommica.

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